I just ran across an article by Rieva Lesonsky, CEO of GrowBiz Media and an icon in the small business field. I’ve followed her work for years. In her article, “There Are No ‘One Size Fits All’ Solutions in Business,” Rieva shares valid points for why the same small business solutions can’t be applied to every business. She disputes the notion that every small business needs to blog (good point) and she finds value in Twitter when it’s used the right way.
One size fits all works in the clothing field but not in the business world.
