A good friend of mine has been annoying me for months. Whenever I throw out a new idea for my business, he asks me how it’s going to help me make money. Aaargh!

After a recent phone call, when I was about to delete his phone number from my cell phone, I realized he was right. I’ve been more concerned about how much I’ll enjoy following through with a new idea, than considering how the idea can improve my bottom line.

Thinking of an idea is one thing, while actually implementing it is another. Now when I think of a new aspect of my business that I want to pursue, I put the idea through a short series of questions. [Read more...]